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HomePosted by amalujustin.upswing@gmail.com
Behind-the-scenes view of a video production team filming a cooking segment in a modern kitchen, featuring professional camera equipment and crew.
May 8, 2025
Uncategorized

How Video Production Can Skyrocket Your Brand’s Engagement

In today’s fast-paced digital world, capturing your audience’s attention is tougher than ever. Text alone just doesn’t cut it anymore. That’s where video steps in. Whether it’s a product showcase, behind-the-scenes reel, or testimonial snippet – video production has become

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A color psychology infographic titled "The Psychology of Brand Colors," showing five paint splashes representing red, yellow, green, blue, and purple. Each color is linked to associated brand traits: Red: Boldness, excitement, passion, courage, energy, fearlessness. Yellow: Clarity, warmth, happiness, optimism, innovation, extroversion. Green: Health, growth, hope, freshness, nature, balance. Blue: Trust, logic, loyalty, confidence, dependability, security. Purple: Wisdom, creativity, fantasy, royalty, imagination, luxury.
May 2, 2025
Uncategorized

Psychology of Colours in Branding: Choosing the Right Palette

When it comes to branding, visuals speak louder than words, and nothing influences perception more subtly (yet powerfully) than colour. To put it simply, the colour psychology in branding plays a huge role in how consumers perceive your brand and, ultimately, whether they choose to en

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